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Tim Herrera is an award winning author and communications specialist who has done just about everything a person can do in media: college communications instructor, newspaper columnist, television news reporter, radio reporter and anchor, TV news anchor, free-lance writer, talk show host and Communications Director.

Tim has a B.A. in Journalism from Penn State University and an M.A. in Strategic Communications from National University. He worked for decades in the journalism business, with most of his time spent honing his public speaking skills in television and radio. He has worked as a television and radio reporter and anchor in Sacramento,  Dallas-Fort Worth, and Pittsburgh.

Tim also has extensive experience in communications and public relations having served as Communications Director for several agencies for the State of California including the Department of Consumer Affairs and the Department of Conservation.


He most recently served as the Communications Director for the Sacramento County Office of Education where he earned numerous awards from the California School Public Relations Association (CalSPRA).

Tim was named the 2017-2018 Communicator of the Year by the California School Public Relations Association (CalSPRA).

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